Medical Planning & Writing
From market introduction to market expansion, we transform the marketing strategy into an effective communication plan.
We create measures that pierce and resonate with words and realize strategic development targeting specialists and general consumers. For each project, we assign the best members with abundant domain knowledge and launch experience. We provide one-stop services from planning proposals to the production of strategic tools.
Medical Planning Activities
- Communication targeting DoctorsDetailing aid, KOL management support, roundtable discussion / WEB lecture planning
- Communication targeting other Healthcare Professionals(Nurse, pharmacist, laboratory engineer, etc.)
- MR Education Program
- MSL Support Project
- Patient Treatment Support Program
- Disease Awareness campaigns
- Academic Evidence Research, etc.
- Our Specialty❶
- Our medical planners with advanced academic literacy and familiarity with pharmaceutical marketing will accurately grasp new drugs and medical technologies problematics, create action plans to penetrate the market, and solve problems effectively. We will propose detailing stories.
Medical Production Outputs
- Creation of promotional materials, basics for new drug launch/ expansion of indications(Summary of product information, interview form, RMP materials, etc.)
- Material revision due to package insert revision and promotion code change
- Development of patient tools(Treatment support kit, disease awareness booklet, treatment diary)
- Content creation for healthcare professionals/ patients(WEB contents, regular information magazine)
- Academic treatise slide creation（MR/ MSL）
- Disease awareness campaigns(Domestic/ Overseas)
- Production direction, medical writing, editorial, promotion code check, academic and general proofreading, etc.
- Our Specialty❷
- We check in multiple stages the production process by utilizing professional staff and applications for academic accuracy, compliance with the latest promotion code, general calibration, etc. We are committed to high quality.